Posts Tagged: Social Media Marketing

Write Engaging Facebook Statuses

By now lots of businesses know they should be on Facebook. You know the drill: create a fan page, fill out your info, throw up a picture. Now what? Businesses that understand how to write status updates and engage with fans will retain their fans better and add new fans everyday. Businesses that unintentionally write…

Tell Your Brand's Story with Facebook Timeline

Facebook has made Timeline mandatory for brand pages, and some businesses are still struggling to effectively use it to their advantage. Almost every day, I come across Facebook pages that are missing small but important pieces of their Facebook Timeline. Whether it’s your cover photo, company description, company milestones, or a product launch, every bit…

Why Facebook’s self-evaluation doesn’t jive with how businesses use Facebook

With the Facebook IPO this week, everyone’s buzzing about the social network. Some who bought Facebook stock have confidence that the business will find a stable way to monetize itself in the future.  Others have less confidence, even to the extent of filing a class action lawsuit, claiming that Facebook provided false information regarding their…