Posts Categorized: Social media

Which Social Media Outlet Is Best for My Business?

Let’s face it—social media has taken over the globe one Facebook user at a time. And unless you’re the adorable old lady who believes Twitter is a birdwatching club, it’s time to utilize social media for your company. As a business owner, you’ve probably wondered which social media outlet is best. Here’s an insider’s look…

How Reputation Management Affects Your Bottom-Line

Did you know 52% of people are more likely to use a local business with positive reviews? Meanwhile, only 28% make a choice based on location and convenience. In a study by public relations firm Weber Shandwick, it concluded that what people say and online reviews are the most influential factor when forming consumer perceptions…

5 Lessons We Learn from a Social Sweepstakes Success Story

“Wouldn’t it be AMAZING if we won that $500 gift basket of goodies from the county store?” “I need to win those sideline tickets to the game.” They’re on Pinterest, on Facebook, on Twitter, and on Instagram. You’re almost guaranteed to see at least one every day somewhere on social media: a giveaway, social contest,…