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OrangeSoda Online Marketing Blog

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using tag filter: ReachLocal

ReachLocal IPO (Final Update)

Posted By: OrangeSoda

ipo, ReachLocal, reachlocal ipo

Silver Lining ReachLocal was lucky enough to choose for their opening day of trading a day when the Nasdaq tanked by over 4%. Despite an incredibly tough market and actually opening below their issue price of $13 per share, the stock ultimately closed at $14.98 which is up more than 15%. Good for ReachLocal! That means their…

Reach Local IPO (update)

Posted By: OrangeSoda

ipo, ReachLocal, reachlocal ipo

$13 per share? What in the SMB happened? One might expect OrangeSoda, a competitor, to derive a certain degree of schadenfreude from what has to be an exceedingly disappointing result for both ReachLocal and its investors. However, we are actually really dissappointed that the market had such a tepid reception for a good company in the sector. I did…

ReachLocal IPO

Posted By: OrangeSoda

ipo, ReachLocal, reachlocal ipo

Kelsey Group on the Local Search Engine Marketing Industry

Posted By: OrangeSoda

Kelsey Group, local business internet marketing, local marketing, OrangeSoda, ReachLocal, WebsiteBiz, WebVisible

The Kelsey Group recently blogged about the local business search marketing industry. As I’ll blog about in the next post, the local internet marketing market is growing even faster than expected. More local businesses are going online, shifting their marketing budgets, especially to paid search. Here is some good news from search engine marketing companies…