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OrangeSoda Online Marketing Blog

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using tag filter: Google AdWords

How to Sell Products on Google

Posted By: OrangeSoda

google, Google AdWords, Google Merchant Account, google news, Merchant Account, Online Selling, Product Listings

It’s pretty amazing how every time you search for a product on Google, Google will not only return a series of relevant organic listings and paid ads, but they will also present you with a list of vendors that offer the exact product you need. For example, I am doing my Christmas shopping early (go…

Google Analytics Finally in AdWords

Posted By: OrangeSoda

analytics, Google AdWords, google news, Internet Marketing

Have you been hesitant to link your AdWords and Analytics accounts together? If you are a heavy AdWords user and don’t go into Analytics often, there may not have been much incentive to link the two together. However, Google has recently started to allow AdWords accounts to import three important metrics from Analytics: Bounce Rate,…

Display Network: Friend or Foe?

Posted By: OrangeSoda

Google AdWords, internet marketing strategy, Paid Search

If used incorrectly, Google’s display network can be a huge headache to any pay-per-click search campaign. However, it also provides a vast market that compliments a search based marketing campaign. From the available features and tools currently used or beta, small business owners should be utilizing what it has to offer.

Mobile Search On The Right Device

Posted By: OrangeSoda

Google AdWords, mobile ads, mobile search, paid search, WAP Ads

The internet marketing business changes very quickly and Google has been saying for quite some time that “the Internet is going mobile.” So, you may think you have to hurry to AdWords and create some WAP mobile ads to take advantage of this space right? Not necessarily.

Click-to-call Mobile Ads From Google

Posted By: OrangeSoda

adwords, click-to-call, Google AdWords, paid search

Google is constantly working on ways to improve local and mobile search. In January Google introduced a new way for local businesses to be reached specifically by mobile devices: click-to-call phone numbers right in the ad. This service is free, easy to implement, and super targeted. Since I am a pretty heavy mobile web user,…