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OrangeSoda Online Marketing Blog

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Why Groupon's Super Bowl ads are actually brilliant and awesome

Posted By: OrangeSoda

ads, commercials, controversy, groupon, online reviews, superbowl

I may still not know who played in the Super Bowl but you better believe that I know who advertised in the Super Bowl. My Sunday evening ritual of pretending to read books was interrupted by the controversy over Groupon’s ads. On Facebook, I saw friends unsubscribing Groupon, declaring their ads “tasteless!”. Well, I rushed…

Facebook Pay-Per-Click

Posted By: OrangeSoda

ads, facebook, paid search

I have been a Facebook user for a few years, along with over 300 million other people. From a marketer’s point of view I really like the idea of such a captive audience. Currently, PPC on Facebook is not scalable but they are working pretty quickly to make it that way for professionals or agencies….