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OrangeSoda Online Marketing Blog

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found 162 result(s)
using category filter: Reputation Management

Google’s New Keyword Planner

Posted By: OrangeSoda

google, Keyword Planner, paid search, search engine optimization, Seo

If you’ve used Google to do keyword research in the past few months, you may have noticed a few changes. In an effort to increase search engine relevancy, Google has eliminated their Keyword Tool and replaced it with the Keyword Planner. Change, at first, can be difficult, but the Keyword Planner can help you both…

How to Use Google Plus to Increase Your Reach

Posted By: OrangeSoda

google, Online Marketing, Online Outreach, social media, Social Media Marketing

I know what you’re thinking! “I’ve just updated my Facebook business profile with some pretty great content. Then I spent some time tweeting, hashtagging, favoriting, and even retweeting. Then I created a board on Pinterest that I know my audience is just going to love. Finally, I wrote an engaging blog post on my company…

Internet Marketing is About Buying Attention

Posted By: OrangeSoda

Internet Marketing, Online Attention, Online Marketing, social media, website optimization

Do you want to hear something that will blow your mind? The Internet marketing industry, according to TMCNET.com, was worth nearly $31 billion dollars in 2012 and is growing every day. That’s a lot of money going in and out of people’s pockets to do just one simple thing—buy the attention of consumers. While there…

How Much Does it Cost to Build a Website?

Posted By: OrangeSoda

Building a Website, small business, website, Website Creation

As organized people, we often like to put a price on everything. When possible, we want to be able to budget everything out to the penny, so we can know exactly how much money we should allocate to other business expenses like rent, paying employees, taxes, developing products, insurance, marketing, and more. While defining a…

How to Sell Products on Google

Posted By: OrangeSoda

google, Google AdWords, Google Merchant Account, google news, Merchant Account, Online Selling, Product Listings

It’s pretty amazing how every time you search for a product on Google, Google will not only return a series of relevant organic listings and paid ads, but they will also present you with a list of vendors that offer the exact product you need. For example, I am doing my Christmas shopping early (go…