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OrangeSoda Online Marketing Blog

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found 162 result(s)
using category filter: Reputation Management

Smashburger: A Social Media Case Study

Posted By: OrangeSoda

facebook, restaurants, Twitter

Hungry to try social media but don’t know where to start? This hip & modern brand is a franchise but focuses on giving their  customers an experience. Hint: It’s not like McDonald’s where everything is almost the exact same. The basis of social media is having something to talk about. Something people would actually care…

5 Things Every Entrepreneur Should Know about Marketing

Posted By: OrangeSoda

The most successful entrepreneurs I know have a good understanding of key marketing concepts. It’s not enough just to have a great idea or even a great product; every successful business requires marketing to match. Without the right marketing, every business will fail. Here are five marketing concepts every entrepreneur should know.

Are you Using Google Alerts? [Revisited]

Posted By: OrangeSoda

google alerts

When Janet Thaeler (go newspapergrl) first wrote about using Google Alerts way, way back in 2008, my first thought was, “Great another email. It’s not like I don’t get enough already.” But since then I’ve tested Google Alerts quite extensively and have determined that of all the email I receive, the Google Alerts for my…

Is Your Business Plagued by Bad Reviews?

Posted By: OrangeSoda

bad reviews, google maps, Local Maps, negative reviews, online reviews, reputation management

Have you done a search for your business only to find bad reviews? How often do potential clients google your name before doing business with you? Have you already lost business due to bad reviews? Obviously you should listen to your customers, but are all your customers speaking? These questions constantly plague business owners. The…

PPC vs. SEO: Apply the mantra!

Posted By: OrangeSoda

Google analytics, internet marketing strategy, online marketing strategy, paid search, search engine optimization, Seo, web analytics

Short post from me today, and many of you will be very tired of reading about this subject. If that’s you, feel free to move on to other posts. You won’t hurt my feelings. However, there is still a large number of small business owners and marketing folks who persist in the notion that if…