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OrangeSoda Online Marketing Blog

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using tag filter: google

How to Respond to Google+ Reviews

Posted By: OrangeSoda

feedback, google, Online PR, online reviews, reputation management, social media

Google+ has made it easier than ever for consumers to find quality information about companies. This is great news for both businesses and consumers. Additionally, people who are interested in what you have to sell, but are on the fence about whether to actually purchase, can read your Google+ reviews to get the extra affirmation…

Where Can I Learn More About Online Marketing?

Posted By: OrangeSoda

google, local marketing, Online Marketing, Online Marketing Blogs, Resources

You know the type—the guy who watches YouTube videos to learn how to make sushi, use a fancy camera, or fix a faucet. It’s the same type of person who actually endeavors to make the things they’ve pinned on their Pinterest boards. Many people are interested in learning a wide range of things, and online…

3 Tips to Managing Online Feedback

Posted By: OrangeSoda

feedback, google, Local Online Marketing, negative reviews, online reviews, yelp

Public profiles are scary to business owners. Having a profile in networks like Yelp and Google+ Local (formerly Google Maps) can be a tough thing for business owners to handle. They want the exposure but are afraid of the ever-looming public review. I know a handful of small business owners who completely shy away from…

What Search Volume Means for Your Online Marketing Strategy

Posted By: OrangeSoda

google, keyword rankings, keywords, search engine optimization, Search Query, Search Volume, Seo

Determining which keywords to target for your online marketing campaigns is (dare I say) one of the most important parts of your online marketing strategy and shouldn’t be passed off as a simple task or taken lightly. The reason keyword research is so important is because Google, and other big search engines, sort through your…

SEO and Google Business Photos

Posted By: OrangeSoda

google, Google Local, google maps, Local Maps, search engine optimization, search engine results page, Seo, SERP

Search engine optimization (SEO) is always changing. Ever-changing algorithms nudge business owners into thinking more about marketing as a whole instead of focusing only on a single keyword ranking. Here are a couple quick wins for owning more of the search engine results real estate.