"Being an online company, the number one thing we need is for people to find us online, and OrangeSoda has done a great job to help us achieve that."
-Jennifer Anderson, CFO of Lime Ricki Swimwear
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Monthly Sales
Tools Used
SEO, PPC
About Lime Ricki Swimwear
At Lime Ricki Swimwear, they're all about creating swimwear that has style, while keeping men and women comfortably covered. They're committed to making stylish swimsuit designs that make customers feel good.
The Problem
When Lime Ricki first started out, they were solely an online store, which meant getting their name out to customers online was very important. They weren’t exactly sure how to do this themselves, so they hired OrangeSoda to help optimize their website and get their name noticed on the web.
The Plan
Gain more customers through a successful online marketing strategy and website optimization
Create a PPC campaign with an effective keyword strategy that quickly gets more traffic to the website
Use SEO to increase long-term credibility and snag a higher page rank in organic searches
The Results
#3 ranking on Google’s organic search (they had a 100+ ranking before)
After increasing PPC budget, received 90+ direct sales in first 30 days
Saw a 133% increase in traffic and a 72% increase in actions toward purchase
