So you’re convinced. Social media is here to stay and you want a piece. But how? Social media isn’t a one-size-fits-all marketing tool. By definition, social media is an online space for people to communicate. More accurately, social media is … Continue reading →
Three Easy Changes for Optimizing Your Mobile PPC Campaigns
24 Jun 2014
PPC ads are one of the most valuable online marketing techniques for businesses looking for ...
"Being an online company, the number one thing we need is for people to find us online, and OrangeSoda has done a great job to help us achieve that."
-Jennifer Anderson, CFO of Lime Ricki Swimwear
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About Lime Ricki Swimwear
At Lime Ricki Swimwear, they're all about creating swimwear that has style, while keeping men and women comfortably covered. They're committed to making stylish swimsuit designs that make customers feel good.
When Lime Ricki first started out, they were solely an online store, which meant getting their name out to customers online was very important. They weren’t exactly sure how to do this themselves, so they hired OrangeSoda to help optimize their website and get their name noticed on the web.
Gain more customers through a successful online marketing strategy and website optimization
Create a PPC campaign with an effective keyword strategy that quickly gets more traffic to the website
Use SEO to increase long-term credibility and snag a higher page rank in organic searches
#3 ranking on Google’s organic search (they had a 100+ ranking before)
After increasing PPC budget, received 90+ direct sales in first 30 days
Saw a 133% increase in traffic and a 72% increase in actions toward purchase