Ah, ‘tis the season. It’s that wonderful time of the year when people start feeling a little bit more generous and turn their attention toward others just a little bit more than usual. It’s a beautiful time of year. With … Continue reading →
How to Set Up Conversion Tracking
2 Dec 2013
The main point of any type of online marketing is to get your target audience to act or, in ...
"Being an online company, the number one thing we need is for people to find us online, and OrangeSoda has done a great job to help us achieve that."
-Jennifer Anderson, CFO of Lime Ricki Swimwear
click to enlarge
About Lime Ricki Swimwear
At Lime Ricki Swimwear, they're all about creating swimwear that has style, while keeping men and women comfortably covered. They're committed to making stylish swimsuit designs that make customers feel good.
When Lime Ricki first started out, they were solely an online store, which meant getting their name out to customers online was very important. They weren’t exactly sure how to do this themselves, so they hired OrangeSoda to help optimize their website and get their name noticed on the web.
Gain more customers through a successful online marketing strategy and website optimization
Create a PPC campaign with an effective keyword strategy that quickly gets more traffic to the website
Use SEO to increase long-term credibility and snag a higher page rank in organic searches
#3 ranking on Google’s organic search (they had a 100+ ranking before)
After increasing PPC budget, received 90+ direct sales in first 30 days
Saw a 133% increase in traffic and a 72% increase in actions toward purchase