Small Business Center

Are you Using Google Alerts?

August 12th, 2008 by Admin

Google Alerts - a free way to track your business online

Any business online should know what is being said about their company, brand, and/or CEO online. This information can be valuable to alert you to both negative and positive feedback so that you can promptly respond or recognize it. One way to do this is through Google Alerts. You can set up a list of important terms to track. Google will send an email detailing where you show up online.

Use Google Alerts to:

• Monitor the impact of your marketing and see who is linking to you.
• Build goodwill. See who is writing about you then follow up through commenting, writing an email, and thanking people where appropriate.
• Track your...