Infographics are a popular and creative way to build brand recognition, promote public awareness campaigns, and present information. One of the most popular uses of infographics, and the one that interests most internet marketers, is to increase quality back links to your site for website promotion.
While infographics are one of the most interesting ways to represent your company, they won’t do you a lot of good, unless you actively promote your infographics. Here are some ways to make sure your infographic gets the exposure it deserves.
Put Energy into the Creation Process
Infographics are only interesting if they contain all the necessary information to promote your cause. Spend time conceptualizing, researching, designing, and editing your infographic before launching it.
Promote on Blogs
One great way to share your infographic is to promote it on popular blogs. Of course you will want to share it on your own blog, but consider guest blogging on a relevant site that attracts the type of readers you are targeting.
Add Social Media Buttons
Every infographic you launch should have noticeable social media buttons. Allow your followers to pin, Tweet, +1, and share your infographic on Facebook. Also, promote your infographic on your own social media sites.
The purpose of an infographic is to spread information about your product, campaign, or company. If you include an embed code, you increase your chances at other legitimate websites spreading your infographic to other interested consumers.