You’ve probably been wondering how I got to be such a stellar source of Internet marketing wisdom. Oh, you’re not wondering? Well, I’ll tell you anyway. The truth is most of the knowledge I’ve acquired, and continue to acquire, comes from a daily dose of reading the best Internet marketing blogs out there. Turns out there are a lot of smart people blogging and they are willing to share a plethora of great information about the Internet with searchers like you and me. Read On
Category Archives: Small Business Tips
This week is National Small Business Week and we are stoked to celebrate with small businesses around the country. Small businesses are the life-blood of what we do. Without you, the 200+ employees at OrangeSoda and our families would go without. A big thanks goes out to all you awesome and courageous small business owners. Read On
Local optimization is one of the best ways to bring customers into your business. Optimizing for local search, like Google MAPS, is the perfect way to find customers in your area. Like any internet optimization technique, there are a series of important strategies to follow in order to see the best results possible. If you consult with an SEO professional, here are the most common suggestions they make: Read On
LinkedIn is yet another awesome way to easily connect with other professionals. In fact, LinkedIn is the one social network that is solely dedicated to helping you show off your business smarts and grow your career opportunities. If you are looking to keep up with your colleagues, consider the following 5 steps for really getting the most out of your LinkedIn profile. Read On
Nissan is working on developing a new material for their cars. Studies show that consumers find the touch of this material to be one of the most enjoyable experiences. To make the material, Nissan is going to have to do careful work to get temperature, smoothness, and moisture into the perfect balance. What is this new wonderful material? It’s upholstery made to feel like human skin. Finally, someone is bringing the supreme reading comfort of the Necronomicon and other flesh-bound books to cars! Read On
Remember, Small Business Saturday is coming up (Nov. 24), and supporting local businesses means supporting growth in your own community. This infographic helps outline some of the impact of small businesses. Join us in a dash for holiday shopping this Saturday as we hit up local businesses for gifts and services.
At OrangeSoda, we believe in small businesses. Heck, we believe in small businesses so much that we’ve built a significant portion of our business model around them. We have products and services tailored to the needs of small businesses, we partner with various organizations to help small businesses navigate the world of online marketing, and some of our employees even have their own small businesses. That’s why we are so excited to support and help promote Small Business Saturday on November 24, 2012.
What is the coolest assignment you’ve been given by your boss? I was given an assignment to watch an episode of Undercover Boss. I was stoked. It was a welcome break from spreadsheets, capital improvement proposals, approving invoices, etc. I thought that my boss was crazy for having me take time out of my day to watch a television show, but I quickly realized why.
Recently I was interviewed by 16 radio stations from across the country, asking for my advice to small businesses for the holiday season. I had a blast talking to different interviewers and sharing some insights, and I thought I would give a short summary of my advice here. The holiday season is stressful for customers and business owners alike, so here are some tips to minimize stress and maximize holiday cheer for everyone involved.