Category Archives: SEO

5 Steps to Writing Content for Your Target Audience

11 Sep 2013 | written by Ashley R. Cummings for the SEO, Small Business Tips section(s)


Writing content is definitely not easy. For some people, it can bring back traumatizing memories of high school or college writing course of pulling out hair and staring at a blank page. Thankfully, while it can be difficult to generate content that resonates with your readers, there are a few steps you can follow to make the writing process much easier. Read On


How Does Search Marketing Work?

5 Sep 2013 | written by Ashley R. Cummings for the internet marketing, SEO section(s)


If you own a website for your business, you’ve probably looked into some type of Internet-marketing solutions to help you find customers. During your pursuit, you may have come across a gaggle of acronyms like SEM, SEO, PPC, which may pose not only the question, “What do those acronyms even mean,” but also, “How does all this search marketing stuff actually work?” You’re definitely not alone. See why it’s a good idea to jump on board with a search engine marketing firm like OrangeSoda. Read On


The Biggest Internet-Marketing Mistakes Newbies Make

3 Sep 2013 | written by Dan Garfield for the SEO section(s)

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Instead of hiring someone to handle your internet marketing, you’ve decided to set out on your own. That’s not a mistake, but it is ambitious. Here are a few Internet-marketing mistakes that new-comers make all the time. Read On


5 SEO Tips for Small Businesses

30 Aug 2013 | written by Dan Garfield for the SEO section(s)

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The world of SEO is so large that, for small business owners, it can be really confusing when deciding where you should invest your time. Sure, you could send 100,000 emails asking people for links to your website, but is that really the best use of your time? No fret, here are five SEO tips to help you start promoting your business. Read On


5 of the Most Missed SEO Tips for Websites

28 Aug 2013 | written by Ashley R. Cummings for the SEO, Small Business Tips section(s)

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Participating in legitimate SEO practices is one of the best ways to get noticed by top search engines like Google, Bing, and Yahoo!. But some online marketers are missing out on some of the easiest SEO strategies. Take a moment to review the following 5 SEO tips to make sure you are getting the most out of your SEO optimization strategy. Read On


3 Reasons You Should Use SEO Experts

27 Aug 2013 | written by Kevin Wunder for the SEO, Small Business Tips section(s)

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The search world is ever changing. We’ve probably all heard the stats before that Google considers 200+ factors when determining a search result and the algorithm that makes that determination changes between 500-600 times each year. Some updates are more significant than others, but all changes are made to provide the best search result possible. Read On


How do Broken Links Affect SEO?

5 Aug 2013 | written by Ashley R. Cummings for the SEO section(s)


When web developers delete a linked page, place an incorrect URL in a text link, or change a URL address without correctly updating the URL, a broken link is created. In other words, when searchers (and/or web crawlers) browse through your site and click on the link, they may be directed to a page with a 404 error. Every website experiences a few broken links now and then, and a few may not destroy your website’s life, but there are a lot of reasons to beware of excess 404 errors on your website. Here are a few reasons why broken links are no bueno. Read On


I Have a Website. Now What?

26 Jul 2013 | written by Ashley R. Cummings for the SEO, Small Business Tips section(s)


Building a cool website for your company is often the easy part of online marketing. The more difficult task is finding ways to drive traffic to your website. You may have the best website in the whole world and even the coolest product ever, but if you can’t get Internet searchers to easily find your site, then, unfortunately, your sales are bound to suffer. Before you even build a website, it’s vital to understand how to get people to learn about your site and, ultimately, how to encourage them to buy your product. Here are 3 surefire ways to drive traffic to your website. Read On


The 3 Best SEO Strategies

24 Jul 2013 | written by Ashley R. Cummings for the online marketing, SEO, Small Business Tips section(s)


When it comes to search engine optimization (SEO), there are all sorts of different tactics and strategies. Some of these tactics are straight up bad news that will get your website banned from Google, and you should run far from them. Other tactics are good, but may not be worth the time and energy. With all of the different strategies out there, it’s often difficult for people to discern where to spend their precious time. In order to help you out, here are 3 of the best SEO strategies that will help you get more recognition from top search engines. Read On


Best Online Marketing Tools

26 Jun 2013 | written by Ashley R. Cummings for the internet marketing, online marketing, SEO section(s)


Do you ever wonder how online marketing professionals keep up with all the changes in the online world? After all, they are managing multiple accounts, analyzing various keywords, keeping up with Google updates, and figuring out how to keep each customer’s website at the top of relevant search results. Sounds like a lot, right? The truth is it is hard work, but there are a wide range of great tools that make online marketing easier. Here are a few of the best online marketing tools with tips on how they can keep you at the top of your game. Read On