Posts Categorized: Social Media Marketing

Introducing Pinterest Web Analytics

If you’re not currently using Pinterest as part of your online marketing strategy, now is the perfect time to start. Not only does Pinterest draw loads of traffic from interested consumers, Pinterest just made it a whole lot easier to evaluate traffic. Here are a few reasons Pinetrest Web Analytics will brighten up your life.

Facebook Testing New “Reply” Feature

Have you seen it yet? If you’re into engaging in Facebook conversations, you may have stumbled upon Facebook’s latest experiment to make commenting easier—the “reply” button. If you haven’t seen Facebook’s “reply” feature yet, don’t fret. The “reply” button is in testing mode right now, so it is not currently available to all users. The…

Facebook is Keeping it Fresh!

It seems the leaders of each prominent social media platform are playing a competitive game of keeping up with the Joneses, and they’re all playing hard. I recently posted about all the cool updates on Google+, and, as it turns out, Facebook is not far behind when it comes to keeping it fresh. Facebook is…

Holy Cover Photo, Google+!

Yesterday Google+ launched some exciting new updates to the Google+ profile that make navigating profiles easier. Not to mention, they look pretty snazzy.

Stay Trendy with Crowdsourcing

Let’s face it. What used to be cool isn’t anymore. Kids no longer crowd around together winning Pogs. You can no longer walk into a store and dish out $100 for acid washed Girbaud jeans. And do you remember cassette tapes? Yeah, neither do I. Trends come and go, and anyone who wants to stay…

Building an Instagram Community

According to Marketing Land, 40% of the top brands are now using Instagram as part of their marketing strategy. Instagram is a great way to personalize your brand through fun visuals, and a great way to receive positive interaction from your followers. You may be using Instagram, but are you doing everything to really maximize…

Applying Aperture to Social Media Marketing

When someone says the word aperture, you probably think of some technical photography jargon and a bunch of other camera terms that go way over your head. (I do at least.) That’s probably because the word aperture is usually used in the context of photography. Heck, even doing a Google search to define the word will bring up…