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Category Archives: OrangeSoda News

OrangeSoda Receives Awards for Growth

18 Oct 2012 | written by Ashley Walton for the OrangeSoda News section(s)
MWCN awards

We celebrated our sixth birthday by accepting some awards from Mountain West Capital Network. OrangeSoda received an award for fastest growing business in Utah County, and eighth fastest growing business in Utah. Awards were given based on percentage growth in revenue between 2007 and 2011.

Read On

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Deconstructing Pandas and Penguins

12 Jun 2012 | written by Eli Adams for the Google News, OrangeSoda News, SEO section(s)
Penguin-update

Anyone who follows the SEO world knows that Google makes changes to their search algorithm quite often. Google posted a video about search algorithm improvements that stated that Google implements over 500 improvements to its algorithm each year. That’s more than one improvement per day. Many of these changes happen without the general public knowing and without a significant effect on the online marketing world. These changes are the reason why we see differences in what shows up on the search engine results page from day-to-day.

Recently, Google has publicly announced two very large algorithm changes. These changes, known as Panda and Penguin, caused quite a bit of buzz in the online marketing world. Read On

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OrangeSoda Acquired by Deluxe Corp.

7 Jun 2012 | written by Greg Peterson, President and COO of OrangeSoda for the OrangeSoda News section(s)
OrangeSoda-and-deluxe-sitting-in-a-tree-light

I don’t often write blog posts, but when I do it’s because we have great news. Over the last year and a half a lot of companies have taken an interest in buying us, and we’re thrilled to announce that we’ve found a perfect company to fit the bill. They have everything we’re looking for:

  • They want to grow OrangeSoda
  • They have a complementary business offering
  • Their checks don’t bounce

With Deluxe as our parent company, we’re prepped and ready to continue our astronomical growth. Our sales have grown 30% in the last year alone, and everyone here at OrangeSoda is excited for the opportunities that Deluxe will provide us. OrangeSoda and Deluxe are both looking forward to helping each other grow, and both companies are committed to create the best online marketing products possible.

I want to thank all our wonderful OrangeSoda customers. You guys make our jobs possible, and we’re going to do everything we can to make sure you’re successful. You can find a copy of our press release after the bump. Read On

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OrangeSoda Launches PageInk to Help Businesses Get More out of Facebook

30 May 2012 | written by Ashley Walton for the OrangeSoda News section(s)
Facebook page creation tool PageInk

Today we’re happy to announce the release of a new Facebook Page creation tool: PageInk, which runs for $49.99 a month. PageInk enables small to medium-sized business owners to enhance their Facebook presence with eye-catching designs for pages in the form of promotions, coupons, contests, polls, and more. With the help of PageInk, businesses can gain new customers, encourage return business, build their brand, and get people talking about their business. Read On

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The announcement of our new product: Blend.

14 Mar 2012 | written by Dan Garfield for the OrangeSoda News section(s)
blend-logo

We’re really excited to formally announce our new advertising packages for local businesses. Check out the Blend product page to learn more, or hit up the full press release after the bump. Read On

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Panda 3.3 and other search updates

29 Feb 2012 | written by Eli Adams for the Google News, OrangeSoda News section(s)
4491
From the movie

We’ve been monitoring the fluctuations in Google rankings over the last week and a half and wanted to send out an update to our clients and partners to let them know what’s going on. Read On

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Success featured in Target Marketing magazine

13 Jan 2012 | written by Evan Griffin for the OrangeSoda News section(s)
Success featured in Target Marketing magazine

One of the most exciting things about working for OrangeSoda is seeing how our marketing efforts can transform businesses. These experiences occur every day and often go unrecognized by the general public, however on occasion the work of our team members is showcased in a public forum. Such an experience occurred recently when Target Marketing Magazine published an article spotlighting the results of Colorado Seamless Gutters, one of our long-time clients. Read On

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OrangeSoda in the Inc. 500

23 Aug 2011 | written by Dan Garfield for the OrangeSoda News section(s)
OrangeSoda in the Inc. 500

We’re absolutely thrilled to announce that we’ve been chosen for 2011′s Inc. 500. So thrilled, in fact, that we ate popcorn, the VP of marketing road a bike around with a lampshade on his head, and that girl from sales finally said hi to me. We’ve worked really hard to build solid marketing products that work and this award marks a pause for us to redouble our efforts and improve everything we do.

We’d like to point out some of the great people that made OrangeSoda what it is today. Our founders, Jay Bean, Chris Finken and Derek Miner have helped shape this place from day one. To all of the developers, SEO, and PPC professionals, sales people, and customer service that put in the extra efforts, worked late, and went the extra mile for customers, thank you.

Most of all we have to recognize our rockstar customers. Thank you so much for working with us—we are so excited about the future and how we can help each and every one of you have a successful business. You’ll find our Press Release after the break. Read On

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OrangeSoda Wins “25 Under 5″ Award

19 Jul 2011 | written by Dan Garfield for the OrangeSoda News section(s)
OrangeSoda Wins "25 Under 5" Award

The Utah Valley Entrepreneurial Forum announced the winners of the 2011 “Top 25 Under 5″ Award, and it looks like they love us. OrangeSoda snagged first prize in the non-profit group’s twelfth annual award ceremony to honor startup businesses enjoying fast growth and job creation. Utah Valley is quite the hub of startup tech companies, and we’ve been able to stand out for our friendly service and simple marketing techniques.

We’re pleased as punch.

Read up on it right here.

To read more about UVEF’s efforts to grow Utah’s economy, visit uvef.net

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OrangeSoda in the New York Times

14 Apr 2011 | written by Dan Garfield for the OrangeSoda News section(s)

Hey look at that! The New York Times did a little piece about our company and founder Jay Bean.

From the article

If you search the Internet for the word “blackberry,” the first result you are likely to find is the smartphone, not the fruit.

Similarly, the top result in a recent search for orange soda was not a soft drink, but OrangeSoda, a company based in American Fork, Utah, that creates online marketing campaigns for small- and medium-size businesses. OrangeSoda, which was founded in 2006 by Jay Bean, has 175 employees and 6,000 customers. Mr. Bean said that the company’s revenue was $19 million in 2010, and that he expected it to reach $32 million this year. But not all of his ventures have been successful. In 2005, he started a retail business that failed, but that helped him better understand the marketing needs of his small-business clients.

Read the rest at nytimes.com

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