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OrangeSoda Online Marketing Blog

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using tag filter: web site marketing

Website Friction and the SMB

Posted By: OrangeSoda

friction, Internet Marketing, internet marketing strategy, landing page optimization, online marketing strategy, web analytics, web site marketing, website text

When it comes to their business website, too many small business owners still cling to the false notion of, “If you build it, they will come.” The idea is that having a web presence will get the job done. Put up the site, get the products on there, slap the logo on it and watch…

The Value of Your Website

Posted By: OrangeSoda

begginner's seo, web site marketing

As humans we are always looking for the quick win, the magic pill, the painless success. It’s got to be built into our DNA–conserve resources, achieve the most survival with the least expenditure of energy. So it comes as no surprise to me that my SEO clients continually want to take shortcuts with their SEO…

The Power of Online Marketing

Posted By: OrangeSoda

Seo, small business web site, web site marketing, YouTube marketing

“That is why search is powerful. You do not hunt for your customers, they hunt for you. You pick the keywords and the customer picks you. You not only “sell what your customers want,” but you also sell it “while they are actively looking for it.” – Aaron Wall, SEOBook.com I’m reading the Aaron Wall’s…

Why Competitors Rank Higher than You in Search Engines

Posted By: OrangeSoda

Internet Marketing, search engine optimization, Web Design, web site marketing

Here are some web site marketing strategies from Search Engine Watch. Lots of clients want to be on the first page of search results for the key terms relating to their business. They want it fast. This article talks about things to consider. First the honesty. We can’t read the algorithm’s mind. No matter how…