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OrangeSoda Online Marketing Blog

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found 25 result(s)
using tag filter: search engine optimization

SEO Focus: Onsite or Offsite?

Posted By: OrangeSoda

Offsite SEO, Online Marketing, Onsite SEO, search engine optimization, Seo, website optimization

Search engine optimization (SEO) is definitely a large piece of the search engine marketing pie and can take up a lot of time, energy, and money. If you’re new to the online marketing world and interested in growing your website in the organic search results of Google and Bing, you probably have spent some time…

Should I Focus More on PPC or SEO?

Posted By: OrangeSoda

Paid Search, Pay Per Click, Search Engine Marketing, search engine optimization, sem, Seo

When it comes to online marketing, there are just so many different ways to go. You can invest in social media marketing, content marketing, email marketing, mobile marketing, search engine optimization, paid search, and more. If you have the budget to pursue of these strategies, go for it! After all, each of these options will…

Google’s New Keyword Planner

Posted By: OrangeSoda

google, Keyword Planner, paid search, search engine optimization, Seo

If you’ve used Google to do keyword research in the past few months, you may have noticed a few changes. In an effort to increase search engine relevancy, Google has eliminated their Keyword Tool and replaced it with the Keyword Planner. Change, at first, can be difficult, but the Keyword Planner can help you both…

Best Firefox Plugin for SEO

Posted By: OrangeSoda

Firefox, Moz.com, Plugins, search engine optimization, Seo, SEO toolbar

Some people like sugar cookies best, some like chocolate chip cookies, and really weird people like oatmeal raisin cookies best (seriously, what a great way to ruin a cookie, right?). Anyway, the point is that people have different preferences, and that extends to what type of Internet browser people like to use. There are Safari-users,…

How Internet Marketing Works

Posted By: OrangeSoda

Content Marketing, Internet Marketing, Seach Engine Marketing, search engine optimization, sem, Seo, Social Media Marketing

Let’s say you have a business website, but you haven’t generated many leads from it. When you search for keywords related to your site on Google, you either don’t show up in the search results, or you show up on the 8th or 9th page where no one ever looks. Perhaps you have a social…