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How to Create an Effective Call to Action

Posted By: OrangeSoda

Call to Action, Conversion, conversion rate, CTA, landing page, landing page optimization, LPO, Online Marketing

When push comes to shove, it’s probably safe to say that all of us have an ulterior motive when it comes to online marketing. Yes, we want to offer killer content to our customers. Yes, we want to be viewed as industry experts. Yes, we want as much exposure as possible. But, when it comes…