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orangesoda inc.

16505 W. 113th Street,

Lenexa, KS 66215

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OrangeSoda Online Marketing Blog

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using tag filter: Blog

Where Should I Advertise My Business?

Posted By: OrangeSoda

Advertising, Blog, Online Advertising, Search Engine Marketing, sem, small business, social media

With all of the different advertising options out there, it can be a bit confusing deciding how to wisely spend your advertising budget. Should you invest in banners, pop-ups, and/or search engine marketing? While each business is different, and each advertising option provides slightly different advantages, there are a few ways to advertise your business…

5 Local Internet Marketing Tips

Posted By: OrangeSoda

Blog, Geto Target, google, Google Places, local marketing, social media

Participating in local Internet marketing is one of the best ways to capture traffic from your target audience. In fact, studies show that nearly 31% of people are turning to the Internet to search for products and services. Local Internet marketing is just one more way to help guide those consumers to your business, which…

5 Steps to Writing Content for Your Target Audience

Posted By: OrangeSoda

Blog, Content, Content Strategy, Online Marketing

Writing content is definitely not easy. For some people, it can bring back traumatizing memories of high school or college writing course of pulling out hair and staring at a blank page. Thankfully, while it can be difficult to generate content that resonates with your readers, there are a few steps you can follow to…

Increase Traffic with a Solid Content Marketing Strategy

Posted By: OrangeSoda

Blog, blogging, Content Marketing, Content Strategy, Infographics, search engine optimization

Content Marketing—As a website owner, you are probably interested in how to get noticed by top search engines. Of course there are many different strategies involved in building a successful online marketing campaign, but all of these strategies should be built around one solid idea. What’s that idea? Drum roll, please—all strategies should focus on…

To Blog, or Not to Blog?

Posted By: OrangeSoda

Blog, blogging, Online Marketing, website, Website Blog

Perhaps you are battling the question of whether or not you should have a blog on your website. I’m not sure why you are engaging in such a difficult battle with yourself, because this question has a super easy answer. That answer? A resounding yes. Adding a relevant blog to your website is one of…