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732 E Utah Valley Dr.

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OrangeSoda Online Marketing Blog

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found 232 result(s)
using category filter: SEO Inbound Marketing

3 Reasons Why SEO Is Still Important

Posted By: Elizabeth Baier

Late last year and carrying on into this year, the phrase “content is king” started to appear everywhere. The phrase was on blogs, think pieces, and in nearly every article written related to online marketing. Whereas in the past few years SEO was focused on keyword density and more basic factors, we’ve seen search engines…

How Social Media Changed Super Bowl Marketing

Posted By: Samantha Karren

Remember the days before social media? You probably watched every commercial during the Super Bowl and tried to guess which ones your friends thought were the best so you could talk to them about it the next day. As it turns out, if you still watch Super Bowl commercials (and you don’t fast-forward through them…

8 Simple Tips for Speeding Up Your Website

Posted By: Samantha Karren

Let’s face it: users want it, and they want it fast. Slower websites lose traffic and conversions. Even trusted and reliable sites lose traffic and revenue for delays on their site. Do you know what is slowing down your site? Is it coding, JavaScript, or something else? You don’t have to be a developer to…

Six Reasons to Use Schema.org Markup

Posted By: Megan Palmer

Schema.org markup is simpler than it sounds. It is basically a collection of html tags that you can place on any given page of your website to help search engines understand the information on that page. It is a form of structured data markup, called microdata, that tells search engines what your page is about….

Building A New Keyword Mentality

Posted By: OrangeSoda

Fun Stuff, Internet Marketing, Online Marketing, Seo

Here’s the skinny on keywords. Keywords rock. They help you target a specific market. They help you accurately define what your business is all about. They help tell Google, and other popular search engines, how to rank your website, and where to place your ads. Keywords are a good thing. However, keyword research shouldn’t be…