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OrangeSoda Online Marketing Blog

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using category filter: Reputation Management

Why Brian Williams Needs Reputation Management

Posted By: OrangeSoda

Why Brian Williams Needs Reputation Management Brian Williams—the suave face of NBC Nightly News and one of the nation’s favorite reporters (until now) was recently suspended from NBC for 6 months without pay. This occurred after he falsely reported coming under fire in a US military helicopter during the invasion of Iraq in 2003. Williams…

Are Your PPC Ads Sending the Right Message? Here Are 7 Tips.

Posted By: OrangeSoda

The Internet delivers information within seconds (or should we say milliseconds) when you type in a query. If I had to guess, this has made a profound impact on the way you search; the amount of time you are willing to invest in searching for something has dramatically decreased over the years. And if this…

9 Collaborative Business Tools that Will Increase Productivity

Posted By: OrangeSoda

You should be no stranger to collaborative work by now. Better decision making, higher customer retention, improved revenues, and increased innovation are just some of the benefits of working as a team. This is great as a statement, but productive collaboration is not an easy beast to tackle. When you work in teams and collaborate with…

8 Simple Tips for Speeding Up Your Website

Posted By: OrangeSoda

Let’s face it: users want it, and they want it fast. Slower websites lose traffic and conversions. Even trusted and reliable sites lose traffic and revenue for delays on their site. Do you know what is slowing down your site? Is it coding, JavaScript, or something else? You don’t have to be a developer to…

6 Ways to Create Effective Coupons to Increase Sales

Posted By: OrangeSoda

Wondering why so many customers fail to follow through with a purchase? In a study by PayPal and comScore, they identified the following reasons for online shoppers abandoning their carts: Consumers could give you a variety of other reasons for abandoning their shopping carts, but there is one way to address all of those reasons:…